Realities of a free domain name

Realities of a free domain name

In many cases, your free domain name is part of some other domain. For example, Wordpress.com offers you the opportunity to make a simple Web site, using a free domain name. But instead of having your own top level domain name, such as yourcompany.com, you would have a sub-domain: yourcompany.wordpress.com. This might unacceptable on a couple of levels:

1.      It makes it harder for customers to find you. Many customers will assume that your address is your company name. However, if you have a .blogspot or a .wordpress after it, then it is harder to remember, and your potential clients may not ever find you.

2.      It looks unprofessional. A free domain name in this style also looks unprofessional. You do not seem as serious – or at least a bit cheap – if you are not willing to at least buy a cheap domain name. A top level domain name always looks more professional that a subdomain.

Another thing to consider is that sometimes, depending on whether you are getting free Web hosting along with your free domain name, your Web site might have ads on it from other companies and services so that the service can make money off of advertising. This can further alienate customers and project an unprofessional image.